There are moments that remind you why you do what you do. For us, this is one of them.
We’re thrilled to announce that Genesis Land Development Corp. and Genesis Builders Group Inc. are now official Proud Partners of Calgary Wild FC — Calgary’s professional women’s soccer team and a founding member of the Northern Super League.
This isn’t a logo placement. It’s a commitment. And it starts with a belief we’ve held since the very beginning: that building great communities means investing in the people, the families, and the futures inside them.
Why Calgary Wild FC?
When we first connected with the Wild FC team, what struck us wasn’t just the calibre of the sport, it was the mission behind it. Calgary Wild FC is building something that goes beyond the pitch. They’re creating pathways for female athletes. They’re giving young girls in this city a professional team to look up to. Players who look like them, who grew up in communities like theirs, who prove that the dream is real and reachable.
That resonates deeply with us. Because when we plan a neighbourhood, we’re not just thinking about lot sizes and streetscapes. We’re thinking about the families who will raise children there, the kids who will kick a ball in those parks, the futures that will take shape on those streets.
“Calgary Wild FC represents the same spirit. They are creating new pathways for female athletes while inspiring the next generation of young girls across our city and province.”
— PS Sidhu, President & CEO, Genesis Land Development Corp.
Creating Tomorrows — Together
Our brand promise has always been Creating Tomorrows. Not just for homeowners. For communities. For the city.
When a young girl watches a Wild FC player step onto that pitch, she’s not just watching a game. She’s seeing a future that’s possible for her. That moment, that spark, is exactly what this partnership is about.
We believe sport has a unique power to shape confidence, leadership, and belonging. And when you pair that with communities that are thoughtfully designed for families to live, grow, and connect — something genuinely meaningful starts to happen.
“Wild FC and Genesis share that belief. Together, we are creating opportunities for young players to see what their future in sport could look like.”
— Lara Murphy, Co-Founder, President & CEO, Calgary Wild FC
Come Experience It With Us
The Wild FC’s 2026 season is already underway, and there’s still a full slate of home games to catch. In the spirit of giving back to our Genesis Community, we are currently running two ticket giveaways!
Four tickets for July 11th (closes July 7th)
Full Youth Soccer Team Giveaway
If you’re visiting one of our communities or show homes this spring or summer, ask about Wild FC, we may just have a surprise for you!
